How to hire a translator
for a small business (2026)
Your homepage, your ten top products and your returns page in the Spanish your customers write, beside the English, before anyone at Allying asks you for a call: that is what this job's first week looks like. A translator makes your store, your product pages, your help center, your canned replies and your emails read as your company in the language your customers already write in, and the median pay for interpreters and translators was $60,170 a year in May 2025. Allying does this job off the posting you already wrote, priced off the salary in it (about $1,504 a month at that median).
Last updated

What does a translator earn in 2026?
BLS files translators, localization specialists and post-editors under Interpreters and Translators (SOC 27-3091). The occupation includes court and medical interpreters, so the spread is wide.
| Percentile | Interpreters and Translators (27-3091), annual | Hourly |
|---|---|---|
| 10th | $37,070 | $17.82 |
| 25th | $46,530 | $22.37 |
| Median | $60,170 | $28.93 |
| 75th | $80,830 | $38.86 |
| 90th | $103,660 | $49.84 |
National employment: 52,060. The six largest metros by employment in this occupation, with the median in each: Houston $44,490; New York $87,590; Phoenix $50,070; Boston $75,120; Washington $94,510; Los Angeles $69,460. Some metro estimates rest on small samples (Detroit's employment count carries a relative standard error of 46% and its mean wage 21.5%), so read a single city's number with care.
Data: BLS OEWS May 2025 (released 2026-05-15); O*NET 31.0 (August 2026). Last updated 2026-09-17.
What does a translator do all day?
O*NET's task list for the occupation, in the words a store or a clinic would use:
- Carries your words into the other language with the meaning, the tone and the style intact, whether it is a product page or a customer's email.
- Keeps the list of terms that must always be rendered the same way, and the names that are never translated.
- Checks every technical term, price, ingredient and unit so the translation stays accurate from one revision to the next.
- Reads the original again, or asks the writer, when a line could mean two things.
- Works out who the reader is before choosing the words.
- Adapts software and help pages to another language and market.
- Keeps what is read confidential.
For a small business that means the storefront and catalog, the FAQ and the returns page, the ten replies support sends most, the email flows, the captions, and the messages that arrive in the other language and need to reach you in plain English the same day.
What should you look for?
A native reader of the language and the region you sell into. Mexican, US and European Spanish are not interchangeable, nor are Canadian and European French, and the wrong one reads as foreign to the customer you were trying to reach. Ask which variant they would choose for you and why; a good translator answers from where you ship and what your reviews are written in.
Then ask about checking, not writing. The costly mistakes in this job are a price, a size, an allergen or a return window that came out different in the other language; ask how they catch those. A credential helps: the American Translators Association certification is a three-hour, open-book, proctored exam in a language pair (atanet.org, read 2026-09-17).
How do you write the posting?
Name the language and the region, the content you actually have (how many products, whether there is a help center, which email tool, whether there is video), and the platform the site runs on. Say what must go through a human with a credential: packaging and labels, anything a patient's care depends on, anything that needs a translator's certification. KAYAK's freelance localization posting (updated 2026-08-26, read 2026-09-17) is a fair model: "Translate, review and edit content ... tailored to the target market" and "Fluent in the target language at native level (required)". If the role is part time or per project, say so.
Five interview questions, and what a good answer sounds like
- "We sell to Texas and to Mexico City. Which Spanish, and how did you decide?" Good: asks where the orders come from and what the reviews are written in, names the variant, offers the alternative in one sentence. Weak: "Spanish is Spanish."
- "Here is a product page with a price, a size chart in inches and an allergen line. What do you check before sending it back?" Good: every number, unit and ingredient matched against the source, inches kept with metric beside them, the allergen line word for word. Weak: "I read it through twice."
- "Our English page has a claim we are not sure is true. What happens to it in Spanish?" Good: carried as written and flagged to you the same day; nothing fixed silently in one language. Weak: "I would soften it."
- "A customer writes in French with what looks like a legal threat. What do you do?" Good: translated to you within the hour, flagged as legal, not answered by the translator. Weak: "I would reply in French to calm them down."
- "Which of our materials will you refuse to sign off on alone?" Good: labels and packaging, regulatory statements, certified documents, anything for a patient; those go to a human with the right credential. Weak: "I can handle all of it."
How much does a translator cost a small business?
A translator on payroll costs the table's number plus the load on top of it. In June 2026 wages and salaries were 70.0% of what private employers paid per hour worked and benefits the other 30.0%, by the Bureau of Labor Statistics' count (Employer Costs for Employee Compensation, released 2026-09-09, read 2026-09-17). At that split, the $60,170 median implies about $86,000 a year in total cost, and the middle half of the occupation earns between $46,530 and $80,830. Freelance and contract postings often show no pay at all (KAYAK's does not), so the salary table is the honest anchor. Tools are a separate, much smaller line: Lokalise, one translation-management tool, lists plans at $149, $379 and $1,049 a month (read 2026-09-17). The price of a person is for judgment, checking and the memory of every decision, not for the words.
Allying's price for this job is 30% of the salary you post, billed monthly, with a floor of $1,200 a month. The floor is higher than the share on a small posting because the price an owner has in mind for this work is often a tool's price, not a salary, and the checking and the human review cost what they cost. At the $60,170 median that is about $1,504 a month; a posting at the 25th percentile, $46,530, works out to about $1,163, so any posting under $48,000 is billed at the $1,200 floor. For owners who posted an hourly or per-project role, the same work is offered per project or per thousand words, with the human pass for printed or regulated text as its own line. Tool seats and a certified translator's time, where needed, stay yours. The exact figure is on your proposal before you decide.
| Option | What it costs | What week one looks like | Who decides, who spends |
|---|---|---|---|
| An employee at the median | $60,170 in salary; about $86,000 a year all in at the 70.0/30.0 split | Reading the catalog, building a glossary | You manage them; certified documents still go to a certified translator |
| A freelance translator | No survey we would cite; per-word and per-project quotes vary by language pair | A sample, then a quote per file | You approve per file |
| A translation tool | Lokalise from $149 a month; the words are yours to check | Connecting the store and running the machine pass | The tool's output; you or a reviewer catch the errors |
| Allying | $1,200 a month at the floor; about $1,504 on a $60,170 posting | Your top pages translated side by side, a glossary and style guide, ten ready replies, a quality log of what is live and the first month's queue, before any call | Nothing is published or sent without your okay; regulated text goes to a named certified human |
What should the first week produce?
Whether you hire a person or Allying, ask for these five things by Friday:
- Your homepage, your ten top products or one collection, your FAQ and your returns page in the target language, source beside target, with an import-ready file for your platform. Nothing published.
- A terminology memory and style guide: the glossary, the do-not-translate list, the register, number, date and currency formats, and the regional-variant decision with the public signals that chose it.
- The ten questions your customers ask most, answered in the target language as ready replies, and a one-page rule for what arrives in the other language: who gets it, how fast, what is flagged.
- A quality log of whatever is already live in the other language (an auto-translated store is common): every error with its location, class and severity, the ten worst lines beside the fix.
- The first month's queue, what always goes to a named human and why, and an offer: send one export (the catalog, the help center, the email flows) and it comes back translated within 48 hours.
When should you not hire for this job?
If only a few customers a month write to you in the other language, translate the three pages they land on and stop. If the work is one contract, one immigration filing or one set of labels, hire a certified translator for that piece; a standing role is the wrong shape. And if you are a clinic or another healthcare covered entity, a translator alone is not enough for anything a patient's rights depend on: federal rules require a qualified human translator to review machine-assisted translation of critical text (45 CFR 92.201, read 2026-09-16), so plan that review into the job.
How Allying does this job
Allying's translator works from the posting you wrote and inside your own tools: the store's locale, the help desk, the email tool, the video channel. Everything is staged as unpublished drafts; nothing goes live, no language is switched on or off, nothing is sent to a customer and nothing goes to print without your okay. After your first approved publish of a kind (a product page once its checks pass, a help-center article), that kind can go live on its own, and "ask me again" takes it back. Every file passes a check that numbers, prices, units, product names, ingredients, allergens, links and placeholders match the source; a file that fails does not ship. A claim is never added, dropped or softened; a wrong price in the English is carried faithfully and reported to you the same day.
Packaging and labels, regulatory statements, certified documents and anything a patient's care depends on always go to a named human translator with the right credential, who signs. In week one that reviewer reads every word delivered and logs errors per thousand words; that log, written by the reviewer and never by the worker, is the quality number you see.
The work is done with AI and overseen by a named specialist who answers for it.

Mae Santos, Allying's co-founder, is the person you talk to; write to hello@allying.com and she answers. A named human translator with the right credential reviews the regulated work and signs it; Mae is the person you talk to about the job.
What Allying refuses on this job
- Publishing, switching on or turning off a language on your storefront, help center, email tool or video channel on its own. Translations are staged as drafts and go live only by a card or a permission you gave.
- Adding, dropping or softening a claim, a warning, an ingredient, an allergen, a price, a unit, a dosage, a date or a guarantee in translation. The target says what the source says, and a wrong source is reported to you, not fixed silently.
- Sending a translated message to a customer, a supplier, a regulator or a partner. Sending belongs to your support seat or to you; the translator delivers the draft.
- Certifying a translation or signing as a translator. Certified and official documents go to a named certified human translator who signs.
- Letting a machine draft stand as the reviewed translation for a healthcare covered entity's critical communications with limited-English-proficient patients. The qualified human translator's review is the deliverable.
Questions owners ask
Which Spanish, or which French, will I get?
The one your customers use, chosen from where you ship, what your reviews are written in and the currency you show, stated on the first line of the work with the alternative in one sentence. You decide; it is the one question Allying asks before starting.
Will the translation change what my pages say?
No. Numbers, names, prices, units and claims are checked against the English on every file, and an idiom is adapted only with a note beside it saying so.
Can Allying translate my product labels?
It drafts them with the checklist of statements the label must carry, and a named human translator reviews and signs before anything goes to print.
What about customer messages in the other language?
They reach you or your support person in plain English the same day, flagged if they mention a complaint, a refund, a health question or a lawyer. Allying's translator never answers a customer itself.
Do I need the certified kind?
Only for documents that must carry a translator's certification, such as an immigration filing. Those go to a certified human translator; Allying never certifies.
Sources
- BLS OEWS May 2025 estimates, released 2026-05-15; national and metro workbooks in data/jobs/translation-localization.json. Read on 2026-09-17.
- BLS Occupational Outlook Handbook, Interpreters and Translators; page last modified 2026-08-27. Read on 2026-09-17.
- O*NET 31.0 Database (August 2026), task statements for 27-3091.00. Read on 2026-09-17.
- O*NET license, CC BY 4.0. Read on 2026-09-17.
- BLS Employer Costs for Employee Compensation, June 2026 (released 2026-09-09): private industry wages and salaries 70.0 percent of employer costs per hour worked, benefits 30.0 percent. Read on 2026-09-17.
- KAYAK, Freelance Localization Specialist, all languages, remote; updated 2026-08-26; no pay shown. Read on 2026-09-17.
- Lokalise plans: Explorer $149, Growth $379, Advanced $1,049 a month. Read on 2026-09-17.
- American Translators Association certification: a three-hour, open-book, proctored exam. Read on 2026-09-17.
- 45 CFR 92.201, qualified human review of machine translation for a healthcare covered entity's critical text. Read on 2026-09-16.
- Allying playbook, translation / localization, version 1.2.0. Read on 2026-09-17.